LiveChat
On this website, with your consent we use a live-chat system with technology of the company LiveChat Inc. This allows you to enter into direct online communications with us and for us to support you as swiftly as possible if you have any questions. Cookies are also used to operate the chat function.
The legal basis for the processing of your personal data is your voluntary consent. We will delete the processed data as soon as it is no longer required.
Google Analytics
If you have given your consent, this website uses Google Analytics, a web analysis service provided by Google LLC, Gordon House, Barrow Street, Dublin 4, Ireland, (hereinafter referred to as Google). This allows us to assign data, sessions and interactions across multiple devices to a pseudonymous user ID and thus analyse a user's activities across devices.
Scope of processing
Google Analytics uses cookies that enable an analysis of your use of the website. The information gathered by the cookies about your usage of this website will generally be transferred to a Google server in the US and stored there.
In Google Analytics 4, IP address anonymisation is activated by default. IP anonymisation means your IP address will be truncated by Google within Member States of the European Union or other parties to the Agreement on the European Economic Area. In exceptional cases only, the full IP address is transferred to a Google server in the US and truncated there. According to Google, the IP address transmitted by your browser within the scope of Google Analytics is not merged with other Google data.
However, we would like point out here that Google generally processes data for its own purposes, in particular also for the purpose of providing its web analysis and tracking service. Within the scope of Google Analytics, further usage data is collected that is to be assessed as personal data, such as identification features of the individual users, which also allow a link to an existing Google account, for example.
During your visit to the website, your user behaviour is recorded in the form of events. Events can be:
- Pages you visit
- First visit to the website
- Start of the session
- Your "click path" – interaction with the website
- Scrolls (whenever a user scrolls to the end of the page (90 %))
- Clicks on external links
- Internal searches
- Interaction with videos
- File downloads
- Adverts seen/clicked on
- Language setting
Also recorded:
- Your approximate location (region)
- Your IP address (in truncated form)
- Technical information about your browser and the end devices you use (e.g. language setting, screen resolution)
- Your internet provider
Purposes of processing
On our behalf, Google will use this information to evaluate your use of the website and compile reports on website activity. The reports provided by Google Analytics are used to analyse the performance of our website and the success of our marketing campaigns.
Demographic characteristics
We use the "demographic characteristics" function of Google Analytics to be able to display suitable adverts to website visitors within the Google advertising network. This allows reports to be created that contain statements about the age, gender and interests of website visitors. This data comes from interest-based advertising from Google and visitor data from third-party providers. This data cannot be assigned to a specific person.
Signals
We use Google Signals. This allows Google Analytics to capture additional information about users who have activated personalised adverts (interests and demographics), and adverts can be delivered to these users in cross-device remarketing campaigns.
User ID
We use the user ID function. With the user ID, we can assign a unique, permanent ID to one or more sessions (and the activities within these sessions) and analyse users' behaviour across multiple devices.
Third country transfer
Where data is processed outside the EU/EEA and Switzerland and there is no level of data protection corresponding to the European standard, we have concluded › EU standard contractual clauses with the service provider to establish an appropriate level of data protection. The parent company of Google Ireland, Google LLC, is based in California, US. The transfer of data to the US and access by US authorities to the data stored by Google cannot be ruled out. The US is currently considered a third country from a data protection perspective. You do not have the same rights there as within the EU/EEA. You may not be entitled to legal remedies against access by authorities. Recipients/categories of recipient
Recipients of the data are/could be
- Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (as processor according to Art. 28 GDPR)
- Google LLC, 1600 Amphitheatre Parkway Mountain View, CA 94043, US
- Alphabet Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, US
Duration of data storage
Please refer to our cookie management tool for information about the length of time cookies will be stored on your device.
The data sent to us and linked to cookies, user ID or similar, or advertising ID will be automatically deleted after 14 months. The data whose retention time has expired will be deleted automatically once a month.
Legal basis
The legal basis for the use of Google Analytics is your voluntary consent.
Withdrawing consent
You can withdraw your consent at any time with effect for the future by calling up the cookie settings and changing your selection there. The withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal.
Google reCAPTCHA
In order to protect our websites against spam, we use the reCAPTCHA service of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland in places where you can enter data. A question is used to establish whether it was a human who entered data or whether the data was entered improperly by automated, electronic means. The reCAPTCHA service includes IP addresses and any other data required by Google to operate the reCAPTCHA service being sent to Google. Your input will be sent to Google for these purposes and used there. Google will, however, first truncate your IP address within member states of the European Union or other parties to the Agreement on the European Economic Area. In exceptional cases only, the full IP address is transferred to a Google server in the U.S. and shortened there. On behalf of the operator of this website, Google will use this information to analyze your usage of this service. The IP address transferred by your browser as part of reCAPTCHA will not be combined with other Google data.
Links to third party websites
This Privacy Policy does not apply to external links which are available to you within the scope of our website. When we provide such links, we endeavor to ensure that they also comply with our data protection and security standards. However, we have no influence over other providers' compliance with data protection and security regulations. Please therefore also read the privacy policies set out on the websites of other providers.
Online services on social media
We offer online services on various platforms in order to provide information to you and to make contact with you.
We have no influence over the processing of personal data by the respective platform operator. Typically, when visiting our offers on social media platforms, the platform operator will store cookies in your browser, which are used to store your user behavior and your interests for purposes of market research and advertising.
The platform operators use those user profiles which are generated – usually across devices – in order to show you personalized advertising. Data processing may affect persons who are not registered as a user with the platform in question. In certain cases your data will be processed outside of Switzerland or the European Union, which may impede the assertion of your rights. In selecting such platforms, however, we look at whether the operators undertake to comply with the high data protection levels applicable in Switzerland and the EU.
When visiting one of our social media offerings, your personal data will be processed on the basis of our legitimate interest in maintaining a diverse public image for our company and in using effective means of information and communication with you.
You may obtain detailed information regarding data processing in connection with the use of our offering on these platforms, rights to object and the exercise of rights of access to information in the privacy policy of the platform operator in question.
- Facebook
- YouTube
Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland
- Twitter
Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, U.S.
- LinkedIn
LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland
- SalesViewer
Use of SalesViewer® technology:
This website uses SalesViewer® technology from SalesViewer® GmbH on the basis of the website operator’s legitimate interests (Section 6 paragraph 1 lit.f GDPR) in order to collect and save data on marketing, market research and optimisation purposes.
In order to do this, a javascript based code, which serves to capture company-related data and according website usage. The data captured using this technology are encrypted in a non-retrievable one-way function (so-called hashing). The data is immediately pseudonymised and is not used to identify website visitors personally
The data stored by Salesviewer will be deleted as soon as they are no longer required for their intended purpose and there are no legal obligations to retain them.
The data recording and storage can be repealed at any time with immediate effect for the future, by clicking on › https://www.salesviewer.com/opt-out in order to prevent SalesViewer® from recording your data. In this case, an opt-out cookie for this website is saved on your device. If you delete the cookies in the browser, you will need to click on this link again. Google Tag Manager
This website uses the Google Tag Manager of Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. This service allows website tags to be managed via an interface. The Tag Manager tool itself (which controls the tags) is a cookie-less domain. This means that no cookies are used and no other personal data is collected in addition to the connection data. However, the Google Tag Manager triggers other tags, which in turn may collect data. The legal basis for the use of Google Tag Manager is your consent. You can revoke your consent at any time with effect for the future. To do this, call up our consent banner and make the appropriate selection. Please note that you must make your changes in the consent banner settings individually for each end device.
We have changed Google's default setting for the tags so that they are only triggered via our consent banner with your prior consent. The tags are therefore active in consent mode and the default setting for all tags is set to "rejected". In this way, we ensure that the Tag Manager is only used to control the scripts and that processing operations requiring consent only actually process data with your consent. We use our consent management to ensure that the individual tags are only played out after you have given your consent. If you consent, Google receives the information that you have consented and your IP address. If you withdraw your consent, the tag manager will no longer display the relevant tags.
Google processes some of your data outside the EU or the European Economic Area, usually in the USA. The transfer of your data to Google in the USA takes place on the basis of a data protection agreement that we have concluded with Google. In addition, Google has certified itself according to the Transatlantic Data Privacy Framework, so that data processing can be assumed to be at a level equivalent to that in the EU."